WBC Muay Thai USA Coaches
Overview
The WBC Muay Thai USA Coaches project focused on creating a compelling landing page to market a coach certification program. The design leveraged existing branding elements—logo and colors—to modernize the brand’s appearance while respecting its rich legacy in the sport of Muay Thai.
Key Deliverables
Landing Page Design: Engaging and user-friendly layout to attract prospective coaches.
Brand Alignment: Seamless integration of preexisting logo and colors with updated visuals for a fresh, dynamic look.
Content Strategy: Clear and concise messaging to emphasize program benefits and legacy.
Call-to-Action: Strategically placed forms and links to encourage sign-ups.
Responsive Design: Optimized for accessibility across devices to ensure broad reach.
Process Highlights
Discovery & Research: Identified target audience needs and goals for the program.
Visual Integration: Incorporated traditional branding elements into a modern, sport-centric aesthetic.
Page Development: Built a responsive, high-performance landing page to maximize engagement.
Testing & Feedback: Conducted user testing to refine functionality and ensure user satisfaction.
